Ferrari SF90 Stradale Values Hold Steady Through 2026 Hybrid Launches

Ferrari SF90 Stradale Values Hold Steady Through 2026 Hybrid Launches

Recent auction and retail data indicate that Ferrari SF90 Stradale prices have softened only modestly despite the introduction of newer hybrid models. The model continues to transact near or above original MSRP on well-documented examples.

Auction Evidence

At RM Sotheby's Monterey sale in 2025, a low-mileage 2021 SF90 Stradale reached $685,000 against a pre-sale estimate that implied a lower result. The hammer price represented a 32% premium to the upper estimate and exceeded the car's original MSRP of $519,000 by a substantial margin.

Bring a Trailer data through July 2026 records 14 completed SF90 transactions with an average sale price of $612,000. This figure sits 4% below the 2025 peak average yet remains materially above the model's original retail price.

Retail Valuation Benchmarks

The Hagerty valuation guide for August 2026 lists a #2-condition SF90 Stradale at $595,000. This level exceeds the corresponding valuation for an 812 Superfast by 11% on a year-over-year basis, suggesting relative strength within the recent Ferrari range.

Key Metrics Summary

• RM Sotheby's 2025: $685,000 realized (one example)
• Bring a Trailer 2026 YTD average: $612,000 (14 sales)
• Hagerty #2 condition Aug 2026: $595,000
• Original MSRP: $519,000

Context and Risks

Newer hybrid Ferraris, including the 296 GTB and subsequent introductions, have expanded buyer choice. However, available transaction records do not yet show material displacement of SF90 demand at auction. Short-term price movement appears limited to a modest correction from 2025 highs rather than a structural decline.

Longer-term collector interest will depend on documented mileage, service history, and the model's position relative to future limited-edition hybrids. Current data do not support broad price appreciation assumptions across all examples.

Practical Considerations

Buyers evaluating SF90 examples should prioritize low-mileage, accident-free cars with complete Ferrari service records. Sellers should align expectations with recent averages near $600,000 rather than outlier results. Dealers holding inventory may find the narrow spread between auction and retail levels limits rapid turnover.