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2024 Lamborghini Urus S, photo 1
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At a glance

Year
2024
Mileage
10,128 mi
Exterior
Rosso Mars
Interior
Nero Ade/rosso Alala
Engine
4.0L V8
Transmission
Automatic
Drivetrain
All-wheel Drive
Body
SUV
VIN
ZPBUB3ZL9RLA33268

About this car

The 2024 Lamborghini Urus S in Rosso Mars Metallic combines striking presence with everyday versatility. Its 4.0L V8 engine, paired with an automatic transmission and all-wheel drive, delivers confident performance in a five-door SUV body. The cabin is finished in Nero Ade with Rosso Alala accents, creating a refined contrast to the bold exterior while seating five comfortably.

With 10,128 miles on the odometer, this example has been equipped with a comprehensive range of features that enhance both driver engagement and passenger comfort. Premium unleaded fuel powers the twin-turbocharged V8, returning 14 MPG in the city and 19 MPG on the highway.

Apple CarPlay
Brake Assist
CD Player
Hands-Free Liftgate
Heads-Up Display
Heated Seats
Heated Side Mirrors
Keyless Entry
Leather Seats
Memory Seats
Navigation
Parking Assist
Power Liftgate
Power Seat
Power Windows
Rain Sensing Wipers
Rear Air Conditioning
Rear Heated Seats
Rearview Camera
Security System
Side-Impact Air Bags
Stability Control
4.0L V8 Twin Turbocharged

Price vs. market

Market Price $3,950 (2%) above the median of 259 comparable listings.

This car
$253,900
Median asking
$249,950
Comparables
259 · 2023–2024
Median mileage
9,929 mi (this car 10,128)

Compared with other active listings of the same model (model years ±2) on Exotics Group. These are dealers' asking prices, not sale prices, and condition, options, mileage and history are not adjusted for.

Factory color

Rosso Mars

Lamborghini factory color

Rosso Mars is a vibrant and striking shade of red that perfectly complements the sleek and sporty design of a Lamborghini. This fiery red hue is inspired by the fiery red planet Mars, and it exudes power, speed, and sophistication. The bright red color demands attention and turns heads wherever it goes, making a bold statement on the road. Rosso Mars adds a touch of luxury and excitement to any Lamborghini model, giving it a fierce and unforgettable look that is sure to captivate onlookers and enthusiasts alike. It is a color that embodies the passion and adrenaline of driving a high-performance supercar, making it a popular choice among Lamborghini enthusiasts who want to stand out from the crowd.

About the Lamborghini Urus S

Production
2023–present
Est. units built
5,000
Cylinders
8
Powertrain
Combustion
Body
SUV

The Lamborghini Urus S, introduced in 2022 as an updated variant of the original Urus SUV, represents Lamborghini's continued push into the luxury performance SUV market. Production figures are not publicly detailed, but Lamborghini reported over 20,000 Urus units sold globally by 2023 since the model's debut in 2018, with the Urus S contributing significantly to recent sales. The Urus S is powered by a 4.0-liter twin-turbo V8 engine, producing 657 horsepower and 627 lb-ft of torque, paired with an 8-speed automatic transmission and all-wheel drive. It achieves 0-60 mph in 3.1 seconds and a top speed of 190 mph, positioning it among the fastest SUVs available.

For exotic car collectors, the Urus S holds appeal due to its blend of practicality and Lamborghini’s signature performance, though it lacks the rarity of limited-run models like the Aventador or Huracán. Its value trends remain strong, with used examples often retaining high resale prices due to demand in the luxury SUV segment. Special editions or bespoke configurations through Lamborghini’s Ad Personam program add exclusivity, making certain Urus S units more collectible. Its historical significance lies in continuing Lamborghini’s expansion beyond traditional supercars, broadening the brand’s appeal.

From the Journal

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